By The Time I’m 40

Yes, I shared in an earlier post that I currently invest time with inventors and entrepreneurs. But by the time I’m 40, I want to be in a position to where I can invest meaningful capital in startups. I have about 2.5 years to achieve this big hairy audacious goal. How am I going to make this happen? My plan is multi-faceted:

  • Continue to invest time in early-stage ventures. Why? The assumption is that a few of these ventures will one day receive funding to pursue product development. Once this happens, CQ should be in a position to continue providing consulting support and be compensated, maybe even with equity opportunities. And maybe, just maybe, one of these funded ventures will have an exit and the resulting equity will have substantial value.
  • Bring UniDoc to market. This is a proprietary CQ software product geared towards helping medical device companies better manage design control and product development documentation and records. We’ve had a couple starts and stops and are at a point where we need to aggressively work towards launching this into the market.
  • Continue to provide consulting services, helping medical device companies with business development, operational efficiency, and project management.
  • Identify and launch other product ideas.
Yes, time is ticking but this is my BHAG. Why? Since starting CQ, I’ve come across several medical device inventors and entrepreneurs whom I think have decent ideas. However, funding, especially locally and during the last few years, has been basically non-existent. I think there are a few very good ideas that are dying due to lack of investment. I’d like to be in a financial position to help make a difference.

 

How?

Invest in them now, providing advice and consulting. Find opportunity or two with equity, resulting in exit.

Also, develop own products, starting with UniDoc.

Okay, I admit it. I want to meet Mark Cuban.

I’m such a fan of Shark Tank–have been for years. I became a bigger fan when Mark Cuban joined the cast. Why? I appreciate his brutal honesty. Plus, I like that he spent his formidable years in my backyard at Indiana University (go Hoosiers!). I just got done watching the most recent episode of the “tank”. Yes, I would love an opportunity to meet Mark Cuban. I’ll buy a ticket to Dallas if that matters.

And yes, I do have a pitch for him. I’m developing UniDoc and would like to pick his brain about his interest in investing in the medical device industry. If you know how to reach Mr. Cuban, please pass this along to him. Thanks.

Some Thoughts About Startup Valuation

I’ve written about how entrepreneurs / inventors often over-value their product ideas in the past. For me, this continues to be an interesting topic. If you follow this blog, you know that I’m a huge fan of Shark Tank.

While watching the most recent episode of the tank, I witnessed yet another example of an entrepreneur coming in with an unrealistic valuation. The entrepreneur asked for $200K for a 10% equity stake, valuing his idea at $2M. The sharks had a flurry of questions, including whether the entrepreneur has generated any sales. The response: no.

So how did the entrepreneur derive at a $2M value for his product idea? The sharks asked. The answer given was something along the lines of “. . . we’ve had people tell us our company has a value between $1.5M and $2.5M . . .” Sounds plausible, right? Follow-up question from the sharks was: Why didn’t any of these people write you a check?

Entrepreneur stumped. Entrepreneur with deer in the headlights look on his face.

I can somewhat appreciate this dilemma because of current efforts with UniDoc. We’re considering raising some funds to accelerate our efforts. However, how do we value this? We have no revenue. We can only speculate on the size of the market opportunity. I can only give you a best guess on the value of UniDoc. And my guess is, well uh, WRONG.

And that’s the beautiful thing about valuation. It’s only write if the person writing you a check believes it to be.

Tips for Taking a Medical Device Startup to the Next Step

We told you a couple weeks ago that CQ UniDoc was to be featured during the Innovation Showcase. It was a good opportunity and learning experience.

Prior to the event, we had taken some baby steps towards commercializing the product. Since the event, I have been thinking about the overall business strategy for UniDoc. And I need to spend more time on this.

In the meantime, I thought I’d share some tips that I read about things a startup should do to get to the next level. I shared some tips from a few articles: From Contest to Company: 6 Tips for Taking a Startup to the Next Level, 5 Sure Signs a Startup Firm Will Succeed, and 12 Rules for Building Your First Profitable Startup. While the tips provided are not unique to medical device startups, they certainly apply.

  • Baby steps matter – Don’t be afraid to take baby steps and fail quickly
  • Has validated customers - A successful startup scales its growth on the basis of proven, steady and paying customers.
  • Sell something - If your company isn’t selling something, you have a project, not a product.
  • Replace part of your customer’s workflow with a better solution – Look at your prospective customers’ current business processes and identify steps or tasks of theirs that can be simplified, automated, or eliminated.
  • Don’t Plan for Exits or VC Money - Focus on selling your product for a profit.

Reading these articles has provided some food for thought for me regarding UniDoc. I hope these help you too.

See You At The Innovation Showcase

July 12 is a big day. Creo Quality’s UniDoc software will be one of the exhibitors during the 4th annual Innovation Showcase. Attending this event in the past has given me a little bit of perspective as to what to expect during the event. I’m working on some of the finishing touches for tomorrow’s event right now. Good news is that I know the medical device market very well. Good news is that I know medical device regulations very well. We’re excited to have a couple key partners for this venture and can’t wait to hit the market running soon.

I hope you are able to come to the Innovation Showcase. There will be 60 companies exhibiting and reportedly over 1,000 in attendance. If you attend, be sure to find Creo Quality to learn more about UniDoc.

Simplifying Medical Device Design Controls

If you are like most medical device companies, the term “design control” is usually met with a cringe or two. I also suspect your product development process and design control deliverables might be more cumbersome and quirky than you’d like–especially since you are expected to complete your medical device product development efforts as quickly as possible.

And what happens once the product development project is complete? Do you file the design control records away in a design history file (DHF) and archive them in some file cabinet or electronic record system? How easy are these to retrieve and access for future projects? Do other groups, such as regulatory affairs have access to DHFs in order to compile regulatory submissions such as 510(k)s and technical files?

What if you had a software solution to document design controls as they happen? What if this same solution could be a living repository for all design control and product development activities? What if this same solution could also pre-populate regulatory submissions?

Don’t think this product exists? Think again. Creo Quality’s UniDoc software is the solution you need to streamline your medical device product development efforts.

UniDoc is developed from proprietary database platform software and be mapped to match your current product development and design control processes. The software is 21 CFR part 11 compliant and meets FDA, EU, and Canadian regulations for medical device design controls. UniDoc contains modules for key regulatory submissions, including FDA 510(k), FDA IDE, EU technical file, and Canadian submissions.

If you are interested in learning more about UniDoc and how you can get this product at your company, contact us: info@creoquality.com or 765 315 2736.

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