Sometimes Being Brutally Honest Pays Off

Last week, I shared a story about a meeting I had with a medical device startup CEO. The topic of discussion was the importance of complying with FDA design controls. I listed this article in the sidebar of the most recent CQ Catalyst newsletter.

This morning, the CEO sent me a message about this post. He was very complimentary and thanked me for writing about our conversation. A few moments ago, he called me. He again thanked me and stated that the way I discussed the topic in the blog was done very well. He appreciated the brutal honesty and the strong statements I made about design control compliance being mandatory for medical device companies. He also appreciated that I didn’t write the post like a sales pitch.

He then said that our conversation and the words in the blog post were compelling enough for him to hire CQ to help ensure their medical device efforts are in compliance with FDA design controls. We should start our efforts with them in a few weeks.

I guess it goes to show some prospects and clients really do appreciate brutal honesty.

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